Thursday, November 28, 2019
Sunday, November 24, 2019
Wheaton College Admissions Data and Acceptance Rate
Wheaton College Admissions Data and Acceptance Rate If you are interested in attending Wheaton College, know that they accept aroundà three-quarters of those who apply. Learn more about what it takes to get into this college. About Wheaton College Wheaton College is a private, Christian liberal arts college located in Wheaton, Illinois, west of Chicago. The college is interdenominational, and students come from over 55 church denominations. The college has a 12 to 1 student / faculty ratio, and undergraduates can choose from 40 majors. The college frequently ranks highly among national liberal arts colleges and best value colleges. Wheaton is also one of the 40 schools Loren Pope included in his well-regarded Colleges that Change Lives. In athletics, the Wheaton Thunder compete in 22 NCAA Division III intercollegiate sports in the College Conference of Illinois and Wisconsin (CCIW). Will you get in if you apply to Wheaton College? Calculate your chances of getting in with this free tool from Cappex. Admissions Data (2016) Wheaton College Acceptance Rate: 79à percentGPA, SAT and ACT graph for WheatonTest Scores: 25th / 75th PercentileSAT Critical Reading: 590 / 710SAT Math: 580 / 690SAT Writing: - / -What these SAT numbers meanTop Illinois colleges SAT comparisonACT Composite: 27à / 32ACT English: 27à / 34ACT Math: 25à / 30ACT Writing: - / -What these ACT numbers meanTop Illinois colleges ACT comparison Enrollment (2016) Total Enrollment: 2,901à (2,456 undergraduates)Gender Breakdown: 47 percent Male / 53 percent Female98 percent Full-time Costs (2016-17) Tuition and Fees: $34,050Books: $800 (why so much?)Room and Board: $9,560Other Expenses: $1,900Total Cost: $46,310 Wheaton College Financial Aid (2015-16) Percentage of Students Receiving Aid: 87à percentPercentage of Students Receiving Types of AidGrants: 80 percentLoans: 53 percentAverage Amount of AidGrants: $17,344Loans: $7,108 Academic Programs Most Popular Majors: Biblical Studies, Business, Communication Studies, Elementary Education, English, History, International Relations, Philosophy, Psychology, SociologyWhat major is right for you? Sign up to take the free My Careers and Majors Quiz at Cappex. Retention and Graduation Rates First Year Student Retention (full-time students): 95 percent4-Year Graduation Rate: 82à percent6-Year Graduation Rate: 91à percent Intercollegiate Athletic Programs Mens Sports: Football, Track and Field, Wrestling, Swimming, Tennis, Soccer, Golf, Basketball, Baseball, Cross CountryWomens Sports: Soccer, Swimming, Softball, Tennis, Basketball, Track and Field, Volleyball If You Like Wheaton College, You May Also Like These Schools University of Chicago: Profile | GPA-SAT-ACT GraphPepperdine University: Profile | GPA-SAT-ACT GraphBaylor University: Profile | GPA-SAT-ACT GraphPrinceton University: Profile | GPA-SAT-ACT GraphStanford University: Profile | GPA-SAT-ACT GraphUniversity of Illinois - Urbana-Champaign: Profile | GPA-SAT-ACT GraphVanderbilt University: Profile | GPA-SAT-ACT GraphYale University: Profile | GPA-SAT-ACT GraphUniversity of Michigan: Profile | GPA-SAT-ACT GraphCalvin College: ProfileTaylor University: Profile | GPA-SAT-ACT GraphWestmont College: Profile | GPA-SAT-ACT Graph Wheaton College Mission Statement mission statement from wheaton.edu/welcome/aboutus_mission.html Wheatons mission statement expresses the stable and enduring identity of the College - our reason for existence and our role in society and the church. All the purposes, goals, and activities of the College are guided by this mission. Wheaton College serves Jesus Christ and advances His Kingdom through excellence in liberal arts and graduate programs that educate the whole person to build the church and benefit society worldwide. This mission expresses our commitment to do all things - For Christ and His Kingdom. Data Source: National Center for Educational Statistics
Thursday, November 21, 2019
Blogging and Privacy Essay Example | Topics and Well Written Essays - 1250 words
Blogging and Privacy - Essay Example Ellen Simonetti (2004), a Delta Air Lines flight attendant, for example, was fired after she posted some problematic photos of herself in uniform on her blog. Simonetti might want to show her blogger friends her daily life as a flight attendant through those pictures, but unfortunately, her pictures became a reason for losing her job. In general, visiting Simonetti's blog and looking up her pictures are exactly what most bloggers usually do. Yet, if someone would report her pictures to somebody without her permission, and so Simonetti might lose her job, this is certainly a violation of her privacy. If so, in what ways might Simonetti protect her personal information and privacy Regardless of any possible personal security issue, the number of blogs is still steadily increasing, and the purposes of using blogs is becoming more diversified from one blog to another blog. Hence, taking such diversity into account, bloggers must carefully consider the level of disclosure of personal information based on the content posted and the targeted audience. The rest of this analytic argumentative paper is organized as following. In the first two sections, two opposite tendencies of current bloggers towards their personal information, such as disclosing versus anonymity or hiding, are discussed with benefits and disadvantages. Then, in the next paragraph, it suggested way to efficiently manage such personal information problem in blogging will be addressed. Lastly, another helpful suggestion is explained while concluding this essay. Most of the bloggers reveal their personal information about themselves on blogs. Especially, young generation has a propensity to disclose their personal information. According to a research conducted by David A. Huffaker, Ph.D. student at Northwestern University, and Sandra L. Calvert, professor of Psychology at Georgetown University," Many teen bloggers expose their first name (70%), age (67%), and contact information (61%) as an email address" (2005, para.10). The reason why teen bloggers reveal such personal information often seems unintentional. This is just because their purpose of maintaining blogs is often to establish a close relationship with other bloggers. By sharing such type of personal information given above, the teen bloggers match the age groups that they want, and keep in touch with each other outside the blogs, too. From this point of view, blogs are an extension of the real world to teenagers in which they make more friends and share a matter of daily life. In addition to disclosing personal information, however, they also post diaries and photos which altogether have a chance of causing a security problem as which happened to Simonetti, a fired stewardess mentioned above. In regard to this issue, Mr. Henry G. Rhone, a vice provost at Virginia Commonwealth University, asserted that "[teen bloggers] have never had any problems with [their personal information and contents on their blogs], so they just assume that when they're online, they're safe" (quoted in Read, 2006, para. 17). As Mr. Rhone pointed out, Simonetti's case is rarely happened phenomenon for bloggers to realize its
Wednesday, November 20, 2019
Tower of Hercules and Las Medulas Mines Essay Example | Topics and Well Written Essays - 2250 words
Tower of Hercules and Las Medulas Mines - Essay Example This essay ââ¬Å"Tower of Hercules and Les Madulas Mineâ⬠investigates the history of Spain. It is unique in the sense that many of the historical buildings survived the turmoil of different invaders. The Tower of Hercules is one such monument, which stands erect on the Spanish soil since the first century. The architectural splendor of the tower is the achievement of Gaius Sevius Lupus, a famous imperial architect of that era. Tower of Hercules originally stood thirty-four meter high, with three levels. The first level has the structure of a typical Roman lighthouse, just near to the base of the tower is a rectangular roman building which provides for the purpose of a fortress. The final level contains a magnificent sculpture park, with several rock carvings surrounding it on all sides. These rock carvings are from Iron Age as known through architectural excavations. This tower signifies such glory that during the Muslim era, many aristocrats had a desire to rest in its protec tion when they die. A small Muslim cemetery exists in its pavilion, which certainly relates to the historical diversity of Spain. Sculpture Park consists of many interesting curvatures. These include a huge structure of a snail, tall enough to dwarf the existence of the humans, the park also includes small doors paved for entry into the park, and these doors include symbols of strength such as two lions guarding the door. The park extends to the central structure and provides a nice picnic spot for modern day tourists.
Monday, November 18, 2019
Migration Experience from the west Indies ti the US Essay
Migration Experience from the west Indies ti the US - Essay Example once they reach here are faced with challenges which they have to conquer if they are to have an easy life and eventually succeed in their new environment. This research examines the challenges immigrants go through with the discussion focusing on a family from Haiti. The paper will expound on how immigrants go about in settling in their new homes, general receptiveness of neighbors, race discrimination, jobs, deciding whether to assimilate or acculturate and young ones schools life. Marie Lafont, who is my aunt, migrated to the United States of America from Haiti in 1976, she settled in Brooklyn New York with her husband and three children. The area was predominantly black with a large Haitian community therefore the general reception they got was a warm one. Portes and Rumbaut state that once here, some immigrants enjoy better conditions than back home (18). This is demonstrable in my auntââ¬â¢s case where the house they were to live in was bigger than what they had been accustomed to back in Haiti. In their new home they had a front yard and the rooms were much larger than what they were used to. Transitioning into their new way of life was not easy with things like speaking English with a French accent being an issue but with the help of the community around them, transitioning was made simpler. Upon their settling down in Brooklyn, my aunt discovered that the race factor was a major problem in the US, an issue that had not crossed her mind back in Haiti and was a major defining factor in her new home. She found out that due to her skin color, certain barriers were erected for example being discriminated against when applying for her nursing job. This new dimension added on to the everyday difficulties she was starting to face. All of a sudden the complexion of her skin became a problem and to make matters worse, this was an issue she had no control over. Through her interaction with her neighbors, she found out that Haitians who had preceded her had faced and
Friday, November 15, 2019
A Comparative Financial Analysis Of The Mobile Phone Industry Marketing Essay
A Comparative Financial Analysis Of The Mobile Phone Industry Marketing Essay A comparative financial analysis of the mobile phone industry and three of the leading mobile phone manufacturers, so as to determine the investment prospects in this particular industry. Contents Title Page No. Executive Summary 3 Industry Profile 4 Effects of Recession on the Mobile Phone Industry 4 PEST Analysis of the Mobile Phone Industry 4 HTC Corporation 7 Introduction 7 SWOT Analysis Motorola Inc. 10 Introduction 10 SWOT Analysis 10 Nokia Corporation 12 Introduction 12 SWOT Analysis 12 Financial Performance Analysis 15 HTC Corporation 15 Review of Key Financial Analysis 15 Ratio Analysis 16 Stock Review 20 Motorola Inc. 21 Review of Key Financial Analysis 21 Ratio Analysis 22 Stock Review 25 Nokia Corporation 27 Review of Key Financial Analysis 27 Ratio Analysis 28 Stock Review 32 Review by Expert Market Analysts 33 HTC Corporation 33 Motorola Inc. 33 Nokia Corporation 33 Other types of Investments 34 Savings Account 34 Fixed Rate Bonds 34 Personal Assessment 35 Recommendations 37 References 38 Appendices 45 Appendix 1 Appendix 2 Appendix 3 Appendix 4 1. Executive Summary The mobile phone industry is perhaps one of the fastest growing industries in the world today. A mobile phone is generally accepted as a necessity for every human. It has developed so much in the recent years that its hard to recognize its early incarnation. The original mobile phone was the size of a brick and affordable by a select group of people. Today, mobile phones are available in all sizes to suit every individuals needs. But, like all other industries, this industry too has been affected by the financial crisis of 2008-2009. In our financial analysis, we will be looking at the mobile phone industry and three of the leading mobile phone manufacturers. We will analyse the financial aspects of Nokia Corporation (NYSE: NOK), Motorola Inc., (NYSE: MOT) and HTC Corporation (TAI: 2498) We will look at the different financial reports published in the companies Annual Report, and calculate the different financial ratios to understand the investment opportunities in these companies shares. 2. Industry Profile The Mobile Phone Industry The mobile phone industry has grown dramatically in recent years. According to a report published by TomiAhonen Consulting, in January 2009, there were approximately 4 billion mobile phone subscribers around the world. Out of these, around 3.1 billion were unique. Also, new handsets have been selling at the rate of 1.15 billion per year. This figure keeps increasing year over year and so does the economy around it. 2.1 Effects of Recession on the Mobile Phone Industry The recent financial crisis of 2008-2009 has had severe effects on most companies of the world. As such, the companies from this industry too have felt its effect. In Q3 2008, Nokia lowered its market share outlook due to the weakening global economy (Silicon.com 2008). Nokias global device market share was 30% in the Q3 2010, down from an estimated 34% in the Q2 2009 (Nokia Corporation 2010). Nokia announced in July 2010 that their profits had dropped by 40% (Inside Ireland 2010) Even, HTC and Motorola have experienced slow growth as well as lower sales compared to earlier years, especially Motorola which incurred huge financial losses (HTC Annual Report-Motorola Annual Report 2008-2009). 2.2 PEST Analysis of the Mobile Phone Industry Political / Legal Mobile phone companies are largely multinational. As such they have to comply with the different legislations and regulatory bodies of different countries which have their own set of particular standards. An example of a regulatory authority would be the Federal Communications Commission (FCC) operating in the US and Office of Communications (Ofcom) in the UK. The mobile phone usage is spread geographically. As such, the companies from the mobile phone industry have a high exposure to different political climates. This increases the companies risk exposures. However, huge costs are incurred in complying with the different legal and reporting procedures in different countries. Also, sometimes, companies face stiff resistance from the national governments of some countries. A recent example of such a stand-off would be the one between RIM Blackberry and the Government of India (Daily News Analysis, 2010) and the Government of United Arab Emirates (Yahoo News, 2010). Economic Being global brands, mobile phone companies have to comply with the different taxation laws and trade laws applicable in the different countries of the world. Also, they have to take into account the foreign exchange rates while importing/exporting and pricing the devices. This generally has an effect on the device prices and subsequently on the operating income of the companies. Social Mobile phones have become an essential part of everyones lives. 9 in 10 adults in the US use at least one mobile device. 31% of mobile phone users check personal emails on their phones and 21% check their work emails. Internet browsing has become an important aspect of the mobile ecosystem. Approximately 1 billion users browse basic internet on their mobile devices, while around 450 million users use real internet on their devices. (Tomi Ahonen 2009) Access to social networking sites such as Facebook and Twitter is increasingly becoming an important feature of mobile phones. Health concerns have been raised by research institutes over the effects of radiation caused by mobile phones on the human body (NBC News 2008). Although the evidence is controversial, it has raised caution among the mobile phone users, and the companies are forced to develop new antenna systems for mobile phones to help reduce radiation. Technological The mobile phone industry is highly technology-driven. Mobile phone companies have to continually adapt themselves to the rapidly changing technology and introduce new products to keep up with the technological advancements and to meet the ever-changing demands from consumers. They need to keep investing substantially in the Research Development of new products and technologies. 2.3 HTC Corporation (TWSE: 2498)HTC Wordmark.png 2.3.1 Introduction: HTC Corporation (HTC) is a mobile manufacturer based in Taoyuan City, Taiwan. Its principal aspects are the research, development and manufacture of smart handheld devices including smartphones and PDAs (HTC 2010). The company is generally considered to be a pioneer in the smartphone and PDA segments of the mobile phone industry. The company initially was involved in developing smartphones based on the Windows Mobile platform, having made the worlds first PDA based on the platform (HTC 2010). However, since 2009, HTC is increasingly developing more devices based on Google Inc.s Android Operating System. But, as a means to strengthen its relation with Microsoft, HTC has recently launched a number of devices based on Windows Phone 7 (Mann, J. 2009). HTC is a member of the Open Handset Alliance, a group of handset manufacturers and mobile network operators dedicated to the advancement of the Android Operating System (Reardon, M. 2007). The HTC Dream was the first mobile smartphone in the world to use the Android OS. It was marketed by T-Mobile, in some markets, as the T-Mobile G1 (Wired 2008 HTC Press Release 2008). As of 2009, HTC obtained nearly 43.8%, 30.4% and 20.8% of its total revenue from North America, Europe and Asia, respectively (HTC Annual Report 2009). HTC Corporation was formerly known as Hi-Tech Computer Corporation. 2.3.2 SWOT Analysis: Strength HTC is a leading manufacturer of smartphones. It is a pioneer in many technologies. It had developed the worlds first PDA, and also the first smartphone using Windows Mobile. Now, it is a leading manufacturer of quality Android smartphones. As such, it has a good reputation as an innovative brand. Financial stability gives HTC the opportunity to invest heavily in Research Development of new technologies. Despite the financial crisis, HTC is doing significantly well in 2010 (HTC Report, Q3 2010). Also, good product quality has helped HTC establish itself as a reliable brand. HTC has been a pioneer in many of the technologies now common in modern mobiles phones. It has a plethora of patents designed and applied to modern communication devices (Google Patents, 2010). Also its product portfolio consists of a wide variety of smartphones based on a number of smart-platforms including the Android OS, Windows Mobile, Windows Phone 7 and HTCs own BREW OS. (HTC 2010) HTC has also developed a new cloud-based service called the HTC Sense to compliment its range of smartphones (HTCSense.com, 2010). Due to a number of quality products, HTC is steadily increasing its consumer base. Also, HTC is involved in exclusive tie-ups with respectable cellular companies such as T-Mobile (T-Mobile G1, G2), Orange (San Francisco) and Google (Nexus One). This helps better the image of the company in consumers eyes. Weaknesses HTC does not have a big brand image compared to its rivals Nokia, RIM Blackberry and Sony Ericsson. Also, its market share is significantly lower than that of its rivals. Also, HTC is involved in a number of law-suits with rival company Apple Inc. This is highly damaging to its reputation in the global corporate environment. (Reuters, 2010) HTC does not have an effective marketing strategy compared to its rivals, as a result of which its new product information fails to reach the consumers. Opportunities There is a huge demand for smartphones in recent times. HTC has the capability to satisfy these demands. HTC can continue to develop new touchscreen technologies and better smart features. Through effective marketing communication and public relations system, HTC can increase its brand value and target consumer base. Furthermore, HTC can enter new markets and establish its brand there. It can continue to develop and apply more of its innovative patents. Threats The threat of new technological developments and competition is high in the mobile phone industry. Also, one of the biggest threats to modern mobile phones is the huge mindshare commanded by Apples iPhone and its iOS Operating System. Every new mobile phone is consistently compared to Apples offering and its success or failure depends, to some extent, on how favourably it compares to the iPhone. This threat is present for HTC too, despite its large portfolio of Android devices. 2.4 Motorola Inc. (NYSE: MOT) NYSE MOT.gifMotorola Wordmark.png 2.4.1 Introduction: Motorola, Inc. (Motorola) is a multinational telecommunications company based in Illinois, USA. It manufactures mobile phones and also designs and sells network infrastructure to worlds leading cellular companies. In 1986, Motorola devised the Six Sigma quality system which has become a global standard for quality improvement. In 1991, Motorola demonstrated the worlds first working-prototype digital cellular system and phones using GSM standard in Hanover, Germany. The worlds first two-way paging system was introduced by Motorola in 1995. Motorolas mobile department, as of 2009, has been solely focused on Google Inc.s Android Operating System. Motorola is an advanced innovator of mobile phone technologies. Motorola has just announced that its business will split into two separate publicly traded entities on January 4, 2011. The two new entities will be known as Motorola Solutions Inc. and Motorola Mobility Holdings Inc. and will continue to trade on NYSE with the new ticker symbols of MSI and MMI respectively (Reuters 2010). 2.4.2 SWOT Analysis: Strengths Motorola is a leading manufacturer of smartphones. It is a pioneer in many technologies. It had developed the worlds first GSM mobile phone. Now, it is one of the leading manufacturers of quality Android smartphones. As such, it has a good reputation as an innovative brand. Financial stability gives Motorola the opportunity to invest heavily in Research Development of new technologies. Being the worlds oldest mobile phone brand, it has considerable brand image. Also, Motorolas devices have a good build quality which establishes it as a reliable mobile phone manufacturer. Motorola has developed a new interface for its mobile phones called the MotoBlur which integrates the different aspects of ones social life. This has been quite popular with the consumers (Motorola Report, 2009). Weaknesses Motorola is consistently losing its market share to its rival companies. One of the reasons is the lack of an effective marketing communication strategy and also a weak PR system. Also, Motorola fails to introduce new products as frequently as its rival companies. Motorola is also slow in providing software upgrades for its current devices, which generally has a negative impact on consumers who want to keep their devices updated to the latest software version. Also, Motorola is involved in a number of law-suits with Apple Inc. and Microsoft Corporation over intellectual copyright infringement. This is highly damaging to its reputation in the global corporate environment. (Reuters, 2010) Opportunities There is a huge demand for smartphones in recent times. Motorola has the capability and technology to satisfy these demands. Motorola can also improve its market position by means of effective marketing strategies and a better PR system. Also, Motorola can improve its after-sales service for its devices. Threats Apples iPhone and it iOS Operating System are considered a huge threat to virtually every mobile phone brand. Despite its growing portfolio of Android devices, Motorola still has to overcome Apples threat. 2.5 Nokia Corporation (NYSE: NOK) Nokia wordmark.png 2.5.1 Introduction Nokia Corporation (NOKIA) is a Finnish multinational communications corporation based in Keilaniemi, Espoo, Finland. Nokia is engaged in the manufacturing of mobile devices and in converging Internet and communications industries. It has over 123,000 employees working in 120 countries. Its products are available in more than 150 countries. Nokia has global annual revenue of à ¢Ã¢â¬Å¡Ã ¬41 billion and operating profit of à ¢Ã¢â¬Å¡Ã ¬1.2 billion as of 2009 (Nokia Corporation 2009). It is the worlds largest manufacturer of mobile phones which currently accounts for about 36.6% of the market share for mobile phone technology (IDC 2010). Nokia is a public limited liability company listed on the Helsinki, Frankfurt, and New York stock exchanges (Nokia Corporation 2010). Nokia plays a very large role in the economy of Finland. It is the largest company of Finland. The brand value of Nokia is valued at $29.5 billion. It is listed as the eight most valuable global brand in the Interbrand Best Global Brands list of 2010 (Interbrand 2010) and also on Bloomberg Businessweek Best Global Brands list of 2009. It is the first non-US company to be included in the list. (Bloomberg Businessweek 2010) 2.5.2 SWOT Analysis: Strengths Nokia is highly respected as a global mobile brand and it has a high brand value. It is the most preferred brand for mobile phones in Europe, as of 2009 (Eurobrand 2009) Nokia has a worldwide distribution network which makes it easier for Nokia to make its products available to wider target consumers. Nokia has a healthy financial background, which enables Nokia to invest consistently in Research Development. Also, the phones made by Nokia have a fairly user-friendly interface which enables it to be accepted by a wide variety of consumers. Nokia has a large product portfolio with something to offer to every type of consumer. It offers a wide variety of phones from the basic lower-end phones to the more expensive high-end smartphones. Weaknesses There are reports that indicate Nokia consistently losing its market share, as it fails to address the competition it faces from rival smartphone manufacturers like Apple Inc., RIM Blackberry and Google Inc. (Reuters 2010) Also, Nokia is involved in several controversial law-suits with rival company Apple Inc. This is highly damaging to its reputation in the global corporate environment. (Reuters, 2010) Nokia also lacks diversity in its managerial aspects. It has only two directors out of ten who are not Finnish. This reduces its capability to understand the different demands and trends across different parts of the world. (Nokia, 2010) Opportunities Nokia can increase its market presence by launching its products in new markets. It can also increase its market share in current markets by launching innovative products at competitive prices. MeeGo is Nokias upcoming operating system, which if marketed and implemented properly will turn around the fortunes of Nokia. As the mobile industry grows rapidly, Nokia can increase its market share by extensive advertisements and through effective marketing communication. Nokia can better its reputation and increase its brand loyalty by having a healthy Public Relations System. Threats The threat of competition is omnipresent in the mobile industry. The big threats to Nokias dominance are the smartphones developed by Apple Inc. and RIM Blackberry, which offer better products and services than Nokia. Also, the Android Mobile Operating System developed by Google Inc. is supported by a number of other big mobile companies and is consistently increasing its market share through a variety of smartphones from the cheap to the more expensive. The phenomenal growth of Android OS is a big threat to Nokias devices until it can provide an Operating System that can best Googles offering (Reuters 2010). Financial Performance Analysis 3.1 HTC Corporation 3.1.1 Review of Key Financial Data The statement of comprehensive income, balance sheet and statement of cash flows for HTC for the years 2006 to 2009 are represented in the tables 1, 2a, 2b, 3a and 3b respectively. 2007 We can see from the figures shown in the tables below that 2007 was an average year for HTC. The net sales have improved by 11.61% and the profit has increased by 12.76%. While the operating profit has increased 14.31%, the operating expenses have increased by a substantially more 49.97%. The main operating expenses incurred in 2007 were for selling and marketing purposes (62.30%). 2008 The net sales in 2008 increased by 22.27% and the net profit decreased marginally by 1.06%. Once again the operating expenses by 52.85% which resulted in a decrease of 0.92% in the operating profit. The main operating expenses for this year were for RD and selling and marketing purposes which increased by 59.80% and 46.31% respectively. On the whole this year was not so bad for HTC. 2009 In this year, HTC experienced the effects of recession. The net profit decreased by 26.65% while the net sales decreased by 5.3%. Although the operating expenses have increased by just 5.93%, the operating profit hugely decreased by 25.16%. The RD saw its expenses cut by 11.83% and the selling and marketing expenses again increased by 18.85%. Q3 2010 When compared to Q3 2009, the net sales has increased by 39.71% and the net profit also increased by 30.97%. The operating expenses continue to increase substantially by 38.37%. However, the operating profit has increased by 31.31%. The RD expenses increased by 16.22% and the selling and marketing expenses have shot up by 49%. On the whole, HTC recovered greatly during the first nine months of 2010. 3.1.2 Ratio Analysis According to the data collected from the income statements, the balance sheets and the cash flow statements, the ratio analysis has been divided in five parts, Profitability, Efficiency, Liquidity, Financial and Investment. However to judge a business, getting the information about the planned ratios is also important. Getting this kind of information is hard for people outside the business. In that case, this report may be biased. The ratios are listed in table 4. Profitability Ratios It can be seen from the chart below that the ROCE is decreasing steadily by about 15% each year. However, ROCE of 42.77% is favourable for the company. The operating profit margin and the gross profit margin are also decreasing, but as the chart depicts these figures are improving. Efficiency Ratios The average inventories period of HTC decreased from 27.8 days in 2007 to 22.4 days in 2009. This represents the decreased demand for mobile phones. The trade receivables to trade payables ratio has remained fairly constant throughout these three years. This means that the creditor and the debtor for HTC did not change much. The sales revenue to capital employed ratio has improved from 2.3 times in 2007 to 2.56 times in 2009. Liquidity Ratio For the business to have good liquidity, the current ratio and the acid test ratio should generally be greater than 2. The current ratio has decreased from 2.42 times in 2007 to 1.89 times in 2009. The acid test ratio has also decreased from 2.24 times in 2007 to 1.8 times in 2009. However, HTC still has a high liquidity as its ratios are quite near to 2. Financial Ratios The gearing ratio for HTC is 0% for all the three years. This means that HTC has no long-term liabilities. Also the interest cover ratio is much higher. According to these ratios, the profit for the year 2009 can cover 188,926 times the interest payable in 2009. Investment Ratios These ratios help investors to evaluate their investment options about HC Corporation. A dividend yield ratio of 6.65% means that investors can get a good cash return on their investment in HTC. But the earnings per share has decreased from NT$1.56 in 2007 to NT$0.90 in 2009. Also, the P/E ratios show that the confidence among buyers of HTC shares is low. 3.1.3 Stock Review According to The Financial Times, HTC Corp. (TWSE: 2498) has consistently outperformed the Taiwan SE Weighted Index over the last five years. On Jan 1, 2007 the common stock of HTC was priced at NT$ 645 and as of Dec 10, 2010 the price has soared to NT$ 897. This means an investment in the HTC stock gave a return of 39.07% during this period. Wright Investors Service has given HTC Corporation a quality rating of AAA1 (Appendix 1) U:ManXPMy DocumentsMy Pictureshtc stock.png Stock Performance over 5 years. Source: FT.com 2010 3.2 Motorola Inc. 3.2.1 Review of Key Financial Data The statement of comprehensive income, balance sheet and statement of cash flows for Motorola for the years 2006 to 2009 are represented in the tables 5, 6a, 6b and 7 respectively. 2007 We can see from the information represented in the tables below that the net sales have declined by 15% and a loss has been incurred by 101%. The operating expenses have increased by 21.65% and the operating profit decreased by 114%. The main operating expenses are incurred for selling, general and administrative purposes. The dividend for 2007 was $0.20 per share. In general, we can say that 2007 was not a financial good year for Motorola. 2008 In 2008, the net sales of Motorola decreased further by 18%. Also, the net loss increased by 8561%. The operating loss increased by 332% while operating expenses increased by only 2.67%. The dividend remained constant at $0.20 per share. Overall, we can say that Motorola incurred huge losses in 2008, partly due to the recession. 2009 Financial condition of Motorola improved over the course of 2009. Although there was still a net loss incurred, it was substantially less than 2008 which decreased by 99%. The net sales decreased even further by 27%. The operating loss decreased by 94% and the operating expenses decreased by 33%. The dividend for 2009 decreased to $0.05 per share. So, we can say that, although still in loss, Motorolas financial condition has recovered and this shows that Motorola has the ability to successfully implement solutions to its problems. Q3 2010 From the recent financial documents of Motorola, it is clear that it is slowly recovering its business. However, the financial condition of the company is still not very good. 3.2.2 Ratio Analysis Profitability Ratios As per the Ratio Table (Table 8) the ROCE and the operating profit margin for Motorola have remained negative for all the three years. This means the company has incurred losses throughout these years. But, the condition is generally improving since 2007. The gross profit margin is high for all the three years. This is not due to the product, but because of the low operating expenses. Efficiency Ratios The average inventories turnover period for Motorola is constantly increasing from 41 days in 2007 to 48 days in 2009. This means that there is a decreased demand for Motorola products over the years. It also means that recession has affected Motorola too. The sales revenue to capital employed is also quite low at 0.47 times in 2007 to 0.41 times in 2009. If trade receivables to trade payables ratio remains greater than 1, it means that the company has a good supply chain and has the ability to manage the trade receivables and trade payables. The TR/TP of Motorola is generally steady throughout these three years from 1.39 in 2007 to 1.24 in 2009. Liquidity Ratios The current ratio and acid test ratio of Motorola decreased from 1.78 times and 1.55 times respectively in 2007 to 1.63 times and 1.38 times respectively in 2008. However, in 2009, they increased to 1.92 times and 1.82 times respectively in 2009. This shows that the Motorola has good liquidity, although sometimes inventories can be seen as a risk to the company. Financial Ratios The percentage of long-term liabilities of Motorola is high, from 59.1% in 2007 to 63.5% in 2009. This is also a big risk for the company. The interest cover ratio is very low which means that Motorola does not make enough profit to pay its interests. Investment Ratios The dividend payout ratio shows a speculative situation of Motorola which is extremely low. Also the dividend yield ratio is low at 0.64% in 2009. The earnings per share is low. Motorola is not earning anything on its ordinary shares in issue. Even the P/E ratio is staggeringly low which means that the investors have no confidence in Motorolas business. 3.2.3 Stock Review According to The Financial Times, Motorola Inc. (NYSE:MOT) has outperformed the Dow Jones Industrial Average over the last week. However, the overall performance has been mixed. On Jan 3, 2007 the common stock of Motorola was priced at $20.57 and as of Dec 10, 2010 the price has dropped to $8.64. This means an investment in the Motorola stock would have resulted in a 57.99% loss during this period. Wright Investors Service has given Motorola Inc. a quality rating of ABNN. (Appendix 1) U:ManXPMy DocumentsMy Picturesmot stock.png Stock Performance over 5 years. Source: FT.com 2010 3.3 Nokia Corporation 3.3.1 Review of Key Financial Data The statement of comprehensive income, balance sheet and statement of cash flows for Nokia for the years 2006 to 2009 are represented in the tables 9a, 9b, 10a, 10b, 11a and 11b respectively. These are compiled from the annual financial reports of Nokia for the said years. 2007 From the figures shown in the tables below, we can see that 2007 was a particularly good year for Nokia. The net sales have increased by 24.2%; and the profit has also increased by 67.3%. Although the operating expenses have a 17.8% increase, Nokia has gained more operating profit which increased by 45.5%. The main operating expenses incurred are for Research and Development (RD). The increase of sales and marketing expenses (32%) refers to the new products of Nokia (ibid). As can be seen from the table 2, the profit for the year is the highest compared with other years. The dividend for 2007 was à ¢Ã¢â¬Å¡Ã ¬0.53 per share (ibid). Overall, 2007 was a successful year for Nokia. 2008 Nokias sales have decreased in 2008. The net sales also decreased by 0.7% compared to 2007; and the operating expenses have a significant increase of 33.5%. The Annual Report highlights the recession may have had a negative effect on the companys performance. The decrease in demand from consumers led to the profits reduction (NOKIA, 2008). In addition, the transfer of Finnish pension liabilities is a main reason for the increase of expenses (ibid). Both in 2007 and 2008, Nokia has recruited more employees because of which the wage expenses have also increased. The dividend for the year was à ¢Ã¢â¬Å¡Ã ¬0.40 per share (ibid). To sum up, this year was not so good for Nokia. 2009 In this year, Nokias performance declined even further. The income statement shows a significant decrease in the net profit, which is less by 93.3%. The sales and the gross profit reduced by 19.2% and 23.7% respectively. The effect of recession was still evident on Nokias financial performance. As a result, the investment on RD remained same as that in 2008. Due to the reduced demand, the marketing and sales expenses have also reduced from à ¢Ã¢â¬Å¡Ã ¬4830 million to $3933 million (NOKIA, 2009). The dividend for 2009 remained same at à ¢Ã¢â¬Å¡Ã ¬0.40 per share. Overall, it is clear that Nokia started reducing the expenses to face lower demand in the mobile phone market. Q3 2010 Tables 5, 6 and 7 show the income statement, balance sheet and cash flow statement of Nokia in Q3 2010. It is clear that Nokia has slowly recovered its business in these 9 months. To be more specific, the net sales have a 4.7% increase compare to Q3 2009. Although the gross profit is lower than Q3 2009, the operating expenses have decreased substantially. In that case, the profit before tax has risen from -à ¢Ã¢â¬Å¡Ã ¬426m to à ¢Ã¢â¬Å¡Ã ¬403m, which is good for the company. 3.3.2 Ratio Analysis Profitability Ratios From the chart below it can be seen that the ROCE is steadily decreasing from 2007. To be more speci
Wednesday, November 13, 2019
Religious Perspective of Cloning :: Argumentative Persuasive Topics
Religious Perspective of Cloning Many questions are raised about cloning a human being. It has moral and ethical issues and their affect on our society. The real question is, what is it to be a human being? Most of the organized religions' response to the issue of cloning is in an overwhelmingly negative fashion. They are not however outright eliminating the thought. Roman Catholics, Jewish, Protestants and other religions all have diverse opinions but there overall conclusions are the same. Their concerns are for the preservation of human dignity and the individual's freedom. Cloning is not only wrong it totally goes against the religious and biblical principles that have been deeply rooted for many centuries and have been past on from our ancestors many years ago. Cloning is condemned because of the violation of our dignity. Most religions are cautious against applying the new technology to humans, but for varying reasons. "Protestant theology emphasizes the view that nature is "fallen" and subject to improvement... But while they tend to support using technology to fix flaws in nature, Protestant theologians say cloning of humans crosses the line" (Herbert, Sheler and Watson 62). There are so many possibilities that cloning brings about; and most of them bring about nothing more than destruction of the human race. As we have known today and years ago, anything that is created with good intention will find it ways to destructive consequences. Religion has played a big part in our society today and will continue its role for many generations to follow. It is religion that provides us with moral and ethical senses. Once again we must seek their guidance. Roman Catholic Church argues their religious and ethical viewpoints. Their views are based largely on the interpretation of the story of creation. The dignity that has bestowed on us from God and cloning will violate our dignity as Godchildren. We are solely responsible for maintaining and preserving what God has created. "Cloned humans are manufactured in the image of existing people instead of created by a 'unique creative of God' " (Emig, Lau and Stone). Roman Catholics are strongly against any production of human cloning research, and believe an outright ban is needed. The Jewish on the other hand favor human cloning, with justifiable explanations. Their view on human cloning is based upon historical and sacred writings that focus on human destiny.
Sunday, November 10, 2019
Discussion And Implications For The Eap Program Education Essay
IntroductionThe two old chapters demonstrated the importance of researching Saudi pupils ââ¬Ë demands and the academic civilization that they encounter while analyzing in British establishments which relate to their English acquisition experience in Saudi Arabia, including their positions about larning English in the UK and analyzing in a British graduate student programme and to uncover single demands and battles in larning EAP. Without analyzing Saudi pupils ââ¬Ë positions about their demands analysis from the beginning in Saudi Arabia, and the EAP class in the UK, I would non be able to do any relevant connexions between the EAP and postgraduate context and demo how their positions and behaviors vary in footings of linguistic communication demands and academic demands. It is apparent that the Saudi pupils sampled in this survey happen it hard to get by with linguistic communication demands and the academic civilization differences despite the fact that they are given the cha nce to fix themselves either in Saudi Arabia or in the UK before get downing their graduate student plans in the UK. It is, hence, imperative to analyze their current readying in footings of EAP and cultural differences and to propose possible ways to better the support that is offered to these pupils. The three major theories that underpinned this survey were Present state of affairs analysis ( PSA ) , Target state of affairs analysis ( TSA ) and civilization analysis. The PSA and TSA are based on the Huticon and Water ( 1987 ) theoretical account which suggested happening out the pupils ââ¬Ë current and future demands. The cultural demands analysis is based on different research workers e.g. as explained in the 3rd chapter which suggested look intoing the academic demands of pupils analyzing in English speech production states. Second, this research aimed to place the relationships between Saudi pupils analyzing in British graduate student plans and their version to their new academic environment and the possible struggles they encountered. Last, this survey conceptualised the nature of Saudi pupils, as a specific group through their experiences in British graduate student plans. Refering these theories, this research provided findings that reflect the current jobs Saudi pupils face and inside informations possible parts to Saudi pupils, British faculty members and policy shapers in footings of better apprehension Saudi pupils ââ¬Ë acquisition procedures in British graduate student plans, get the better ofing the cross-cultural issues viz. academic civilization and get bying with troubles in footings of the new academic context they need to accommodate to in the British context. The first issue raised in this research was related to ( PSA ) on the subject of larning English. It focused on discourses that might uncover of import facets of English linguistic communication troubles through looking at Saudi pupils ââ¬Ë experiences in larning the English linguistic communication in the two different instruction systems. Harmonizing to the research findings here, Saudi pupils sampled in this survey were accustomed to a teacher-centred acquisition environment. The development of Saudi pupils ââ¬Ë cognition about larning forms in this system seems non to fit them good to larn English for Academic Purposes. For illustration, it seems that it is slightly difficult for EAP instructors to set up what kind of troubles the pupils have in larning the English linguistic communication. Basically, the teacher-centred acquisition system is likely to forestall them from managing the jobs they face because most instructors in this environment are non regarded as feeders. I n a word, the instructors ââ¬Ë function in this system is non appropriate for Saudi pupils ââ¬Ë development in EAP unless instructors work hard to suit the pupils. To set this merely, it would be helpful if instructors guided the pupils to accommodate to the British system of learning English bit by bit, as making this would heighten Saudi pupils ââ¬Ë experiences larning EAP. Harmonizing to literature, pupils can develop their English through interacting with equals, and these synergistic discourses are really of import to make ways of developing the proficiency degree of EAP scholars. Saudi pupils sampled in this survey are mostly those who have shifted to a student-centred acquisition system and therefore encountered many jobs with their new larning environment specifically when they start their graduate student surveies. They would hence hold more opportunity of sing unexpected English linguistic communication troubles in footings of interacting with native and non-native pupils, faculty members and people in the host community. It is natural that a student-centred acquisition system should supply a better environment for Saudi pupils to make synergistic discourses which they could use for the development of their EAP abilities. With respect to the importance of a tutorial type of activity ; this is non a formal portion of the Saudi instruction system. There are similar types of Sessionss offered by the private sector in third Saudi establishments, but this is different from the British instruction system which regards tutorials as an indispensable portion of the acquisition and learning teaching method. This means that Saudi pupils are non prepared to take part in concerted acquisition activities such as tutorials and squad work. They are non good at sharing thoughts or discoursing the issues that might be raised in category. This is a major trouble that Saudi pupils have in accommodating to cross-cultural differences faced in British graduate student plans. It is a new challenge for them to get the better of this indispensable undertaking in order to set about their classs successfully. However, it is besides true that this can non be changed in the short term because Saudi pupils have non been taught with a discussion-based manner including equals and instructors in Saudi Arabia. Therefore, this is a important issue for both the Saudi instruction system and British third instruction suppliers. For the Saudi instruction system, policy shapers who are involved demand to be concerned that they provide a instruction teaching method in line with the subject of a concerted group larning environment for Saudi pupils. This is because the findings of this research indicate that pupils ââ¬Ë deficiency of experience in a concerted acquisition environment to a great extent impacts on their EAP acquisition and academic success. In add-on, British third instruction suppliers, and people who are involved in this country, need to pay attending to the fact that Saudi pupils ââ¬Ë trouble in tutorial engagement is one which interferes with or prevents pupils from developing EAP acquisition and academic success while analyzing in British graduate student plans. The findings of this survey with cross-cultural version in the subject of cultural theories presented in chapter two of this survey revealed Saudi pupils ââ¬Ë experiences of larning English at place and in British graduate student plans are different. First, Saudi pupils did non hold adequate opportunity to larn about Britain, even though the UK had been regarded as one of the preferable English speech production states Saudi pupils seek for their graduate student surveies. In fact, Saudi English instruction plans do non supply adequate information about English talking states in their course of study. This besides tended to take to a deficiency of cognition and cross-cultural consciousness for Saudi pupils in respects to their targeted states. On the other manus, Saudi pupils ââ¬Ë exposure to such cognition and cross-cultural facets was likely to be recognised one time they arrived in the UK and commenced their classs in British establishments â⬠plans. It can be argued t hat Saudi pupils ââ¬Ë well- organised readying before going their place state is important in guaranting better version to the new acquisition environment, particularly the academic environment. More significantly, the research findings in this context emphasised a deficiency of cognition of the academic context which is besides an of import issue. The fact that Saudi English instruction plans do non embrace the academic context is an excess concern. This may be the most serious job that causes current Saudi pupils ââ¬Ë English linguistic communication troubles when accommodating to the British academic context ( every bit good as other English talking states ââ¬Ë academic contexts ) . For this ground, Saudi pupils merely begin to gain the importance of the academic context as they encountered the new or existent academic environment. Refering the general tendency of Saudi pupils ââ¬Ë taking English speech production states for their instruction, it is necessary for people or administrations to originate plans of English linguistic communication for academic intents as an indispensable portion of the school course of study. These would better link with the demands o f the scholars in their new academic environment. In add-on ; consciousness about developing a better apprehension of academic cultural differences, particularly when aiming English speech production states, should be examined by both pupils themselves and policy shapers in Saudi Arabia prior to doing a concluding determination about who is traveling to analyze in English speech production states.Saudi pupils ââ¬Ë motions into British graduate student plansSaudi pupils are ââ¬Ëon the move ââ¬Ë to see other states. They are go forthing Saudi Arabia as tourers, pupils, and man of affairs. In recent old ages, they have shown a penchant for sing foreign states with an increasing avidity to larn foreign linguistic communications, particularly English and deriving recognizable makings e.g. Masterss or PhDs every bit good as to hold an escapade larning about different peoples and civilizations. This quickly turning tendency has been encouraged by King Abdullah ââ¬Ës scholarship . There is no uncertainty that an of import drift for Saudis ââ¬Ë attending to the outside universe has been the high rate of growing of the Korean economic system and its economic promotion. As a consequence of this advancement, the figure of Saudi pupils using to analyze in British graduate student plans has increased steadily over the last five old ages. Recent information from the Ministry of Higher Education in Saudi Arabia ; which relates the Numberss of Saudi pupils analyzing abroad, the UK came 2nd after the US in popularity. At present, the necessity for English linguistic communication accomplishments and their importance in the present epoch is a primary influence exciting travel to the UK for academic intents. A good degree of English and its wider use are now important demands for all working and academic countries in Saudi society. The proficiency degree of English is a major demand in judging pupils ââ¬Ë eligibility to come in to third establishments, every bit good as in the enlisting of human resources in Saudi Arabia. This enthusiastically supported societal phenomenon has become a major issue nation-wide since the proclamation of King Abdullah ââ¬Ës scholarships. This accelerated the societal phenomenon and led finally to more Saudi pupils set abouting abroad surveies. It resulted in an sweetening of Britain ââ¬Ës place as one of the preferable finishs for such intents.The Main Characteristics of Saudi Students ââ¬Ë Experiences of Learning the English Language in Saudi ArabiaThe pro be into the features of Saudi pupils ââ¬Ë experiences in larning the English linguistic communication in Saudi Arabia focused on how they had been taught English as a foreign linguistic communication in the Saudi instruction system and their positions on their English acquisition in Saudi Arabia. In general, it was found that Saudi pupils sampled in this survey indicated that they had been dissatisfied with the English class that was provided by the ministry of instruction. These consequences were non surprising as old research conducted by Al-Tuwaijri ( 1982 ) , who was analyzing in the US at that clip, asked them how satisfied they were with English the course of study, and learning methods and the consequences showed the bulk of his participants were dissatisfied. The underpinning attack can be concluded as a chiefly teacher-centred larning teaching method. Furthermore, this research found that there were some extra facets of their anterior educational experience in Saudi Arabia that impacted upon their ulterior acquisition in an English speech production environment viz. the UK. First, the background of Saudi pupils sampled in this survey was that many had non had an chance to larn or pattern the English linguistic communication with native English talkers. Even though some of them had experience with those who speak English as their first or 2nd linguistic communication, the chief focal point of the learning teaching method affecting their speech production abilities did non look to assist their development of English linguistic communication proficiency. Due to the dominant environment of exam-based English linguistic communication acquisition, speech production in a communicative context is non a precedence concern for Saudi pupils prior to entry into the esteemed universities in Saudi ââ¬Ës instruction system. Therefore, Saudi p upils do non hold to show unwritten proficiency. In add-on, Saudi pupils sampled in this survey revealed a deficiency of cognition about the IELTS trial system because of the laterality of the TOFEL trial in Saudi Arabia. There are many more readying plans for the TOFEL trial in Saudi universities and private English linguistic communication establishments than there are IELTS proving Centres. The British Council in Riyadh provides IELTS trial Centres in Saudi Arabia. Unfortunately, from the information it seems that there are non any specific third readying plans for domestic Saudi pupils who seek to analyze in English talking states like Australia, Canada, UK, US and New Zealand. More significantly, the consequences revealed that there is small concern about the importance of English for academic intents in general in the English linguistic communication larning teaching method in Saudi. Learning English for the interest of larning a new linguistic communication was wholly absent from the participants points of position. The consequences besides, showed that English acquisition is chiefly undertaken because the high force per unit area placed upon larning English as an of import measure for entry into esteemed Saudi Arabian third establishments, or to derive a better chance to be employed by major companies such as ARAMCO and this has ever been a important facet of larning English. Refering the issue of a pre-departure readying scheme for Saudi pupils meaning to analyze in the UK, there is grounds here that Saudi pupils were non sufficiently prepared in Saudi to run into the demands of the proficiency degree of English needed for most British graduate student plans. Students needed to fix for such demands, including the by heightening their proficiency degree in English and their apprehension of the academic environment of British graduate student plans. However, the Saudi pupils sampled in this survey revealed that they did non go to any plan in Saudi Arabia in order to help them in get bying with such possible jobs while analyzing overseas. In general, even though those who wished to analyze overseas realised the importance of taking official English trials, more than half of the pupils in this survey took them in Saudi Arabia. The grounds of the study outcomes in this survey reveals that the IELTS trial is the most preferable by Saudi pupils come ining British graduate student plans. This is non surprising because most, if non all, British third establishments emphasise this trial as a important measuring of international pupils ââ¬Ë ability when finding whether or non they can set about British graduate student plans. Harmonizing to the findings from the study, the Saudi pupils sampled in this survey had begun to larn English as a foreign linguistic communication at an inappropriate age in footings of their cognitive development as 2nd linguistic communication scholars. They were between childhood and maturity when they began analyzing English linguistic communication. Harmonizing to Park ( 2006 ) larning the English linguistic communication at the age of 13 old ages is instead late in footings of sing the most effectual development of their 2nd linguistic communication larning accomplishments. It seems that Saudi pupils were non to the full confident about why they had to larn English and how far they could come on in their English proficiency degree. The consequences revealed in chapter one that Saudi pupils were taught the English linguistic communication in Saudi Arabia by unqualified English instructors who required them to larn in a inactive the top down manner. This meant that Saudi pupils needed changeless counsel from their English instructors about their errors during the learning procedure.The Main Characteristics of Saudi Students ââ¬Ë Experiences in Learning EAP in the UKThe first issue raised in larning EAP in the UK context is about the composing of the scholars group inside the schoolroom as it might impact on the development of EAP larning procedure. Harmonizing to research findings about Saudi pupils ââ¬Ë experience of EAP larning in UK establishments, the groups of scholars larning English were chiefly composed of Saudis with two or three non-Arabic pupils who speak Arabic as their precedence. This means that Saudi pupils did non hold much chance to better their speech production proficiency degree. In add-on, it is natural that they would talk in Arabic if they had something to inquire to each other in category. It is necessary for EAP instructors to inquire or even to coerce them to talk in English. EAP instructors may state them that if they do no n talk in English they will lose some Markss. From the observation there were some EAP instructors who were truly rigorous about talking in English. It would be a positive move if the EAP instructors were to go on this pattern towards better proviso of the transmutation of the pupils ââ¬Ë wonts of speech production in English all the times at least in the schoolroom. A multicultural group larning environment, whether in the UK or Saudi Arabia, would offers Saudi pupils ââ¬Ë positive experiences including more chance to interact with pupils from different states who speak English as a 2nd linguistic communication. In these fortunes pupils have to utilize English in order to pass on with each other whether or non their proficiency degree of English is sufficient to pass on. One piece of grounds to back up this statement is that the consequences of this survey showed that Saudi pupils improved their English linguistic communication accomplishments one time they started conversation with those who speak English as a first or 2nd linguistic communication. Sing this result, it can be emphasised how of import it is to set up an appropriate environment for scholars of EAP. This is a ground why policy shapers in the UK should see the figure of each nationality in the schoolroom. In add-on to that the English instruction system in Saudi Arabia needs to enroll as many native English instructors as possible, particularly if the system does non germinate a multicultural group larning environment in Saudi instruction system. It is the best option to supply a similar environment to English speech production states. The last issue raised in this context is that linguistic communication intervention might happen during the procedure of English linguistic communication acquisition in a different environment. The acquisition environment where Arabic linguistic communication is dominant ( as in Saudi Arabia itself ) does non supply specific linguistic communication intervention. However, Saudi pupils in the UK are straight influenced by the differences between their first linguistic communication, Arabic, and English. For Saudi pupils sampled in this survey, English is their chief precedence, so it is natural that the distance between the two different linguistic communications would make linguistic communication intervention whenever they use English in activities that are a portion of the British academic context. However, both faculty members and EAP instructors in the UK should be able to place this job in order to better pupils ââ¬Ë proficiency degrees in the English linguistic communication .The English Language Difficulties that Saudi Students Face in the British academic ContextThe 2nd dimension of the first research inquiry was to place the English linguistic communication troubles that Saudi pupils faced from an educational position while they were enrolled in British graduate student plans delivered in English which related to both present state of affairss analysis and mark state of affairs analysis. The research findings revealed that Saudi pupils ââ¬Ë reading and authorship jobs are the chief issues to get the better of during their classs. There are several of import factors lending to pupils ââ¬Ë troubles in these two facets in the British academic context. As discussed in the background to Saudi pupils ââ¬Ë experience in larning English in Saudi Arabia, these factors could be related to jobs with English linguistic communication teaching method and learning methodological analysis in Saudi Arabia or in the UK. It can be said that Saudi pupils ââ¬Ë background experiences in larning the English linguistic communication straight reflect the jobs of Saudi pupils ââ¬Ë reading and composing troubles in the British academic context. The findings obtained from this research clearly indicate that EAP plans did non supply adequate chances for the development of pupils ââ¬Ë reading and composing abilities. This survey indicates that engagement in tutorials or group activities and giving a presentation were amongst the more hard undertakings for Saudi pupils to get by with. The analytical results obtained from the three different methodological analysiss applied to this survey, viz. the descriptive consequences of the study, observation, and in-depth interviews, indicated three contributory factors. The first is a deficiency of assurance with their proficiency degree in English as a 2nd linguistic communication, which was due to a self-fulfillment about the insufficiency of their readying and tuition, with respect to the manner they were taught English in Saudi Arabia. Acerate leaf to state as many Saudi research workers have found ( ) , Saudi pupils were taught English in an examination-based and text-based system. These learning experiences tend sometimes to do them dying when required to take part in tutorial Sessionss and group meetings, which is the prevailing teaching method in th ird instruction. Furthermore pupils ââ¬Ë anxiousnesss arise from a deficiency of assurance with all major English linguistic communication accomplishment classs, including speech production, listening, reading and composing. These anxiousnesss as Park ( 2006 ) claimed besides lead to pupils holding psychological emphasiss. Consequently, it can be concluded that the displacement from a teacher-centred to student-centred acquisition system and being critical, non merely in composing but in all facet of larning are the chief cross-cultural factors that causes jobs. In short, Saudi pupils in this survey who spoke English as a 2nd linguistic communication and were presently enrolled in British graduate student plans were shown to hold troubles in accommodating to the usage of the English linguistic communication. With respect to version troubles, two of import findings of this survey were a deficiency of exposure to a existent English speech production environment and strangeness with the usage of English, peculiarly for academic intents. The research findings from sample responses in this survey clearly indicate that Saudi pupils chiefly face reading and composing jobs. The consequences of this survey revealed that Saudi pupils have trouble in reading rapidly through a text to acquire a general position of the content when reading. It was besides evident that they are unfamiliar with the construction of English academic authorship, have trouble in showing thoughts when composing and happen it hard to organize thoughts in a logical sequence. The research findings here indicate that Saudi pupils ââ¬Ë troubles in reading and authorship activities are affected by learning and larning methods that were adopted in the Saudi instruction system. Acerate leaf to state the teaching method in Saudi is preponderantly reliant on an examination-based model. Despite the attempts of EAP instructors in the UK Saudi pupils still find it hard to get by with academic reading and authorship. The difference between the two instruction systems in footings of learning authorship and reading are besides of import factors that were reported to impact Saudi pupils ââ¬Ë ability to get by with EAP in British graduate student plans.The Main Cross-cultural Factors that Impact on Saudi Students ââ¬Ë Troubles in the British ContextLast, this research asked about the chief cross-cultural fluctuations that impact on Saudi pupils ââ¬Ë troubles in the British graduate student acquisition environment. In general, the research findings indicated that cross-cultural discourses presented fewer jobs when compared to English linguistic communication troubles. However, the most of import determination of this research is that Saudi pupils are to a great extent influenced by changed forms in their acquisition environment, peculiarly traveling from a teacher-centred to student-centred system. This was besides shown to hold an impact on Saudi pupils ââ¬Ë troubles in take parting in some tutorials and some other in-class activities. The impact of this displacement besides influenced Saudi pupils ââ¬Ë assurance with the English linguistic communication and created anxiousnesss and emphasis in tutorial Sessionss. The research findings indicate that the Saudi pupils sampled were affected by different types of academic activities and cross-cultural differences as the research worker expected. In add-on, the undermentioned three of import facets of the new academic context influenced the Saudi pupils sampled in this survey. These were traveling from a teacher-centred to a student-centred, discussion-based and critical thinking-based acquisition system as found in British graduate student plans. Harmonizing to the consequences, pupils who had experience of go toing the EAP plan tended to hold fewer jobs in the discussion-based attacks of the instruction system. The older pupil participants in this survey, in peculiar, were likely to meet fewer jobs accommodating to a different acquisition system. Whilst younger pupils were likely to hold some trouble in accommodating to a British single ability-centred academic environment. Harmonizing to the survey ââ¬Ës findings, the pupils that undertook EA P plans still have trouble in fixing assignments. In contrast, these pupils showed a higher adaptability in all other classs with regard to the cross-cultural issues raised in this survey.The Best Preparation for Saudi Students to Succeed in British graduate student PlansThe research findings can lend to the treatment and preparation of schemes to develop more effectual ways for Saudi pupils to fix for British graduate student plans in footings of their linguistic communication and academic demands. Successful accomplishment of their ends and deriving an apprehension of their new academic context are the existent loads for Saudi pupils. Presently, these are barriers that prevent them from accommodating both academically and linguistically. The Saudi pupils sampled in this survey clearly indicated that they had shown different degrees of version harmonizing to the old plans they experienced prior to come ining British graduate student plans. The old two chapters detailed the current public presentation of Saudi pupils sampled and their responses in seting to the British academic context. More than half of the Saudi pupils who participated in this survey had experienced EAP plans before get downing their classs in British graduate student plans. In peculiar, a bulk of them attended a class offered by the university plan that was chiefly designed to fix them to come in the university and run into its demand but non for the official IELTS trial or any other trial. Saudi pupils sampled in this survey are likely to hold spent less than 12 months analyzing in such a readying plan. Typically, the Saudi pupils sampled in this survey appeared to depend on go throughing the EAP plan to derive permission to analyze in British graduate student plans one time they arrived in the UK. I would propose that the EAP plans provided by the universities should besides be concentrating on the IELTS trial because the consequences from the pupil interviews revealed that they are non confident about the university assessment process. Therefore, fixing pupils for the IELTS would forestall any misinterpretations on the pupils ââ¬Ë portion over whether they were tested based on their background. For the present sample of Saudi pupils, nevertheless, it has been revealed that as clip has gone on the IELTS trial is recognised to be merely one step of entry degree ability and non needfully the 1 that predicts success in third acquisition. In fact, this research indicates that most Saudi pupils continue to confront English linguistic communication troubles and academic cultural challenges in the academic context while set abouting their graduate student surveies. The EAP instructors who had old experience of learning Saudi pupils in this survey believed that the proficiency degree of English acquired by go throughing the IELTS trial differs from the proficiency degree of English which would be utilised in the existent life state of affairss which arise in the class of academic survey. A deficiency of cognition and accomplishments associated with English for academic intents is a major ground. Saudi pupils sampled in this survey admitted that the degree of English acquisition and instruction does non run into the degree that British graduate student plans require because the current Saudi English instruction system and its acquisition environment are non practical plenty to accomplish the high proficiency degree of English that is indispensable for Saudi pupils. The research findings clearly indicate that Saudi pupils who had experienced an EAP plan showed better public presentation in their academic surveies compared to those pupils who had non attended any EAP plans. The consequences besides showed that Saudi pupils were found to hold experienced trouble in run intoing the needed degrees of proficiency in the English for British graduate student plans. The acknowledgment of the English linguistic communication jobs that pupils encounter while set abouting their plans presently is described by sources as the deficiency of their cognition about the mark linguistic communication because of the manner it was taught in the EAP plan. Howevet, the research found that with regard to academic cultural issues, pupils who had undertaken EAP plans demonstrated more adaptability in most countries of subsequently larning. For illustration, some pupils responded that they were satisfied with proficiency degree of their English speech production and were confident and had less anxiousness when they needed to talk in a category. While others besides had trouble in organizing thoughts in a logical sequence when composing English. Furthermore, they were probably to hold fewer jobs than other nationalities when giving a spoken presentation in category.6.5 Chapter sum-upThis chapter discusses the results from the information analysis and connects them with the theories that have been discussed in chapters two and three. It was clear that pupil linguistic communication proficiency was non high plenty for Saudi pupils to get down their graduate student surveies at British establishments. It was besides revealed that pupils are confronting troubles in get bying with their new academic environment. Consequently, the research suggests that the best readying for Saudi pupils as they enter British graduate student plans and achieve successful consequences is to go to EAP plans where they can accomplish early socialization and pre-preparation by sing interaction with native English talkers in existent academic state of affairss. This suggested tract would probably offer future Saudi pupils a more realistic chance to get the better of jobs presently faced by Saudi graduate student pupils. These Saudi pupils must be regarded as grownup scholars when sing their age harmonizing to the consequences of the study. As grownup scholars, they would probably recognize the importance of EAP and the academic differences in their new academic environment. It can be said that their greater realization of this context was chiefly based on experiences of interacting with the British academic acquisition environment. As a consequence, they came to gain what kind of readying they needed and how they might better get by with unexpected jobs faced in British plans. It means that they had chances to detect, through their experiences, how to cover with EAP troubles and academic cultural differences at this degree. In add-on, these Saudi pupils revealed that their anxiousness, emphasis and deficiency of assurance with English as a 2nd linguistic communication created a psychological trouble when take parting in tutorials. Sing the issues discussed supra, a scope of possible recommendations can be offered that might supply a valuable way for Saudi pupils, the policy shapers in Saudi Arabia and British establishments, private suppliers and other people who are involved in this sector. These might be considered in order to better Saudi pupils ââ¬Ë public presentations in British graduate student plans in the hereafter.
Friday, November 8, 2019
Free Essays on Shakespeare Othello
Shakespeare's Iago is one of Shakespeare's most complex villains. At first glance Iago's character seems to be pure evil. However, such a villain would distract from the impact of the play and would be trite. Shakespeare to add depth to his villain makes him amoral, as opposed to the typical immoral villain. Iago's entire scheme begins when the "ignorant, ill-suited" Cassio is given the position he desired. Iago is consumed with envy and plots to steal the position he feels he most justly deserves. Iago deceives, steals, and kills to gain that position. However, it is not that Iago pushes aside his conscience to commit these acts, but that he lacks a conscience to begin with. Iago's amorality can be seen throughout the play and is demonstrated by his actions. For someone to constantly lie and deceive one's wife and friends, one must be extremely evil or, in the case of Iago, amoral. In every scene in which Iago speaks one can point out his deceptive manner. Iago tricks Othello into beleiving that his own wife is having an affair, without any concrete proof. Othello is so caught up in Iago's lies that he refuses to believe Desdemona when she denies the whole thing. Much credit must be given to Iago's diabolical prowess which enables him to bend and twist the supple minds of his friends and spouse. In today's society Iago would be called a psychopath without a conscience not the devil incarnate. Iago also manages to steal from his own friend without the slightest feeling of guilt. He embezzles the money that Roderigo gives him to win over Desdemona. When Roderigo discovers that Iago has been hoarding his money he screams at Iago and threatens him. However, when Iago tells him some fanciful plot in order to capture Desdemona's heart Roderigo forgets Iago's theft and agrees to kill Cassio. Iago's keen intellect is what intrigues the reader most. His ability to say the right things at the right time is what makes him such a successfu... Free Essays on Shakespeare Othello Free Essays on Shakespeare Othello Shakespeare's Iago is one of Shakespeare's most complex villains. At first glance Iago's character seems to be pure evil. However, such a villain would distract from the impact of the play and would be trite. Shakespeare to add depth to his villain makes him amoral, as opposed to the typical immoral villain. Iago's entire scheme begins when the "ignorant, ill-suited" Cassio is given the position he desired. Iago is consumed with envy and plots to steal the position he feels he most justly deserves. Iago deceives, steals, and kills to gain that position. However, it is not that Iago pushes aside his conscience to commit these acts, but that he lacks a conscience to begin with. Iago's amorality can be seen throughout the play and is demonstrated by his actions. For someone to constantly lie and deceive one's wife and friends, one must be extremely evil or, in the case of Iago, amoral. In every scene in which Iago speaks one can point out his deceptive manner. Iago tricks Othello into beleiving that his own wife is having an affair, without any concrete proof. Othello is so caught up in Iago's lies that he refuses to believe Desdemona when she denies the whole thing. Much credit must be given to Iago's diabolical prowess which enables him to bend and twist the supple minds of his friends and spouse. In today's society Iago would be called a psychopath without a conscience not the devil incarnate. Iago also manages to steal from his own friend without the slightest feeling of guilt. He embezzles the money that Roderigo gives him to win over Desdemona. When Roderigo discovers that Iago has been hoarding his money he screams at Iago and threatens him. However, when Iago tells him some fanciful plot in order to capture Desdemona's heart Roderigo forgets Iago's theft and agrees to kill Cassio. Iago's keen intellect is what intrigues the reader most. His ability to say the right things at the right time is what makes him such a successfu...
Wednesday, November 6, 2019
Marketing plan- Galaxy gear Essay Example
Marketing plan Marketing plan- Galaxy gear Essay Marketing plan- Galaxy gear Essay RESEARCH PROPOSAL Prepared for: Marketing Manager Subject: Yermegiyayev Azat Samsung Galaxy Gear Technology Company : Fast Furious Table of Contents INTRODUCTION Samsung is a multinational South Korean based conglomerate company that is best known for telecommunications and consumer electronics. It is headquartered in Samsung Town, Seoul. It is currently the largest Korean business conglomerate. Samsung is one of the leading smartphone manufacturers in the world, while also providing a long list of products and services including advertising, hospitality, construction entertainment, communications technology and much more. The company is currently researching new technology that can help users make the most of their smartphones. The aim of the study is to increase productivity and seamlessly incorporate Samsung technology into the everyday lives of users. We are looking in to new technologies that can be used as an accessory to promote the advancement of our smartphones system. Along with this, we want to know and understand the needs of our clients and how they respond to this type of development. This proposal has been prepared as a response to the current smartphone battle. Samsung has released new technology that partners with their latest high- nd smartphone. The Galaxy Note Ill, a successor of the popular Samsung Galaxy Note and Saumsung Galaxy Note II, now comes with a revolutionary new smartwatch that increases the effectivity of the smartphone (Treacy, 2013). The tagline Design Your Life, speaks to the users and potential users in saying that such a piece of technology can help them increase the productivity of their day with the Samsung effectiveness of the new Galaxy Gear Watch by looking into client attitude, awareness and use. This paper will look into the details of the Samsungs understanding of the esearch objectives, methodology, rational, and data processing, reporting as well as timeframe to achieve the results and to better improve the new technology in areas that it needs improvement. SITUATION ANALYSIS Samsung has recognized the new potential for major smartphone accessories as a new potential revenue scheme and understands the need for more research in terms of sales and customer response. This means that the company will have to find out how the public reacts to the release of such technology. This research project will look into the effectiveness of the Galaxy Gear Watch and ee how users accept and utilize this type of technology. The approach of the project will be to approach users who currently own a Galaxy Gear Watch as well as potential users who would like to get their hands on one. This would give the researchers an idea of how users see the watch along with the current appeal of this new technology and how it can help Samsung market future smartphones. The results for this study will provide insight on future demands for like technology of The Galaxy Gear Watch as well as the effectiveness of the device. SAMSUNG GALAXY GEAR WATCH The revolutionary new device called a smartwatch is on the list of things techie individuals are on the look-out for. These stylish and high-performance devices go beyond time keeping, and they have the functionality to help you get through your busy day. They can perform basic tasks that allow them to act as your personal assistant. Smartwatches are seen to take over the mobile world, allowing people to connect with their phone, check messages and so much more without having to take their smartphone out of their bag or their wallet. Samsung announced the release of the Samsung Galaxy Note Ill, shortly after releasing the Galaxy Note II. This model was probably one of the most highly anticipated smartphones to come out of Korea this year. Despite the short nine month interval between releasing new phones, the Note Ill was received very well. It is probably one of the most advanced smartphones in the world as of the moment, with its high speed, amazing display, sleek lines and excellent camera. Many critics have received this particular model well and have praised Samsung for their timing. However, the Samsung Galaxy Note Ill was released with a particular accessory also available. The Samsung Galaxy Gear Watch was marketed as an accessory for the Samsung Galaxy Note Ill. It has been said that the watch makes everyday tasks much easier. Although critics had mixed reviews before the actual release of the watch, no one quite new what to expect from the revolutionary device. Samsung claimed that the device was meant to make smartphone use easier. However, many users and potential users were still skeptical about this. As soon as the Samsung Galaxy Note Ill and the Samsung Galaxy Gear Watch were released, it was only a matter of days, or even hours before tech experts and self-proclaimed critics voiced out their opinions. public. Although a number of buyers did choose to get both the smartphone and the atch, despite the hefty cost of the Galaxy Gear, the return rates were high. Samsung saw an embarrassing return rate of over thirty percent with one in every three customers returning the watch after a few days of use. After short surveys on why they have returned the Galaxy Gear, only limited responses were gathered. Most claimed that it was Just not what they are looking for. Although the public did not like the new smartwatch released by Samsung, the media leaked that it is apparently one of Oprahs favorite devices, as seen on her List of Favorites. Along with a picture of the smartphone and the watch, Oprah says that he watch helps her check her phone discreetly during meetings, without seeming impolite. Very little was said about the watch and its functionality. Looking into the comments made by Oprah can help the researchers safely assume that the functionality of the watch can work for some people who look for that type of feature. However, for the people who have returned the watch, what they are looking for in such a device needs to be determined. The researchers aim to know more about the publics response to the Galaxy Gear watch in order to determine if it was a market failure or not. The results of this study ill help Samsung know if such a device can be a good stream of revenue. Having a like device marketed with a major high-end phone that is highly anticipated is great in theory, however the question is if the product delivered is something that Samsung users and potential users are looking for. The Samsung Galaxy Gear Watch is meant to make the users lives easier by helping them multi-task and go about their day without having to constantly take their phone out. Unfortunately, it seems as if users who have purchased the watch either do not need this feature, or do not know how to fully utilize the device. RESEARCH RATIONALE Along with the research objectives mentioned above, Samsung has also come up with a SWOT analysis for the Samsung Galaxy Gear Watch. This analysis will help researchers put the new type of technology in perspective and see where it is positioned in the market. This can also help researchers determine if such a device is important in developing a new revenue stream for the company. Samsung Galaxy Gear SWOT Analysts STRENGTHS WEAKNESSES Innovative technology Leading Smartphone brand Add on revenue stream Powerful marketing Product cost Small market Release is too soon for new version of Galaxy Note OPPORTUNITIES THREATS Providing something new for users and potential users Basis for future like-products Marketing new smartphones with an added device Competition coming up with new technology Losing the market to different smartphone brand Unwanted/unneeded luxury technology Samsung Galaxy Gear PESTEL analysis Political Political situation is quit stable in US but unfortunately cant say about economical side of US now is at the edge of default, it has a huge threat for all businesses in this country. It is assumed that the credit limit will extended even more. But for how long the government can continue doing this. This uncertainty may threat the businesses, Samsung is not an exception. Also international laws should be considered : INCOTERMS, as the US is in the International trading Convention. Samsung should consider different laws in different states in US. Economic environment The main factor to consider is an unemployment rate, in 2011 unemployment rate in US was 9. 1% in 2013 is 14% it is slightly better than in 2012 when the country was under recession. It is for about 34 million Americans out of work. High unemployment rate definitely affects the consumers confidence which affected the consumer spending. Social-cultural Environment Technological boom has contributed to rise of telecommunication in both business and pleasure aspects. In order to determine primary target groups to sell device for, a company need to measure social aspects such as age, demographics, etc. It will be also helpful to improve or develop a new concept of device. Technological Environment The most important factor is that the cellular network in US. Country sides has a poorer quality of the voice/data transfer but most of the population is concentrated in cities where the cellular networks has almost a 100% coverage and a high quality. Legal For the past few years there were numerous lawsuits: Apple vs Samsung A recent loss to Apple (24august 2012, Apple won wins lawsuit where was awarded for $1 billion). Had a negative effect on the sales of Samsung sales in US. Which affected the companys reputation. Also this factor the sales of Galaxy Gear. Even though that most of the case can be considered as SILLY the cost from those law suits are quit high which affects the speed of the release of new device. Also it makes harder for manufactures to be competitive (increased costs, damage of the brand image). Samsung makes a very broad environmental activities around the world. Has their strategy on following topics: Eco-product- design sustainable products Climate strategy- minimize effect on environment Recycling Take phones for using old details in new phones Sustainable operation- substances BCG MATRIX Market growth Market share Smart watch 3% Sony 2. % 7% We can see that the Galaxy Gear has a very small market share and market growth rate. The same we can say about its closest competitor in smart watch sector (Sony). This can be explained that the product is very new and the product was advertised badly. So customers are not able to see the products all opportunities. By many experts it is estimated that the growth of this ind ustry may increase to the rate as the smartphone industry. It is estimated that by 2018 the smart industry may rise to 9 billion but now it is only 800million-1. billion if the growth rate of the industry will be 9-10% per year. So this explains why Galaxy gear has a small market share and a small market growth. The market is only shaping there is a long way to its maturity. So this shows a high potential of Samsungs products. RESEARCH OBJECTIVES The objectives of this research is to establish the effectiveness and desirability of Samsungs Galaxy Gear towards users and potential users so that the business can: Understand how valuable these new major smartphone accessories are for the organization In terms of sales and a potential revenue system. Understand how valuable these new major smartphone accessories are for the users this will help the researchers understand how the users respond to such technology and how it makes their lives easier. Understand what needs to be improved with the Samsung Galaxy Gear Watch the technology of the Galaxy Gear Watch still has room for improvement. The response of current users in terms of what they wish to see in the atch will be gathered to help researchers understand what users are looking for in this type of technology. Understand how to position and market future like- technologies when releasing a new smartphone this insight will allow researchers to see how the market responds to this new technology and how Samsung can create a new revenue stream from a product like the Galaxy Gear Watch. See Table below for areas of research focus: Fig 1: Areas of focus for Questionnaire Understanding Awareness of the product Are they aware that Samsung has come up with a new smartwatch made exlusively for the Samsung Galaxy Note Ill Smartphone? Have they ever seen in any form of advertising? If so, how many times? How did they hear about the new smartwatch? Will they recognize the device as a Samsung innovation when they see it? Attitude towards the new product Are they interested in owning such a device? Do they like the device in terms of aesthetics? What about the device is most intriguing? Do they believe that such a device can improve their productivity? How do they think this type of technology can improve their lives? Attitude to Samsung as a result of the new product Has the smartwatch device enabled them to know more about what Samsung is about? Do they see Samsung Smartphones differently after the release of the device? Would they consider purchasing future Samsung products if they came with a like device? Attitude to purchasing decision as a result of the new product Are they happy with their purchase? Do they believe that the cost of the product is fair? Would they recommend this new technology to friends and loved ones? Do they feel as if they have fully utilized the technology? Has this smartwatch helped them better function in the day? Does this smartwatch help them increase the effectivity of their smartphone? Did they purchase the smartphone because of the smartwatch? METHODOLOGY AND RATIONALE Samsung specializes in developing new innovative technologies and understands the key considerations to determine the most appropriate research methodology for this project: These include: The dispersed location of the audience Company policy towards engaging in market research such as this Sample set is small, therefore all users and potential users will be able answer all the research questions The users and potential users have a time restriction Therefore, this research will include three types of research: Very important to note that the region was take a US for the research. Because most international IT ompanies demonstrate and realease their products first in US. A success in US market means a lot in general success of the company. Also Us is the one of the biggest consumers in the world. 1 . Secondary Desk Research Once all the information is gathered, a secondary type of research will commence. Using the answers from the surveys, the researcher will look into areas that need awareness and how the users utilize such a product. The focus of the secondary research is also to explore new marketing strategies that can be used in order for people to know more about the new Galaxy Gear Watch. Apart from this, the research ill be used to know more about what can be done in terms of future technology innovations and how well they can be marketed with a new smartphone. 2. Primary Qualitative Research This stage will be seen as a basis for the research. Samsung will need to get initial feedback from users and potential users in order to develop the other areas of the study. This area will greatly improve the quality of the research conducted in terms of secondary and primary research. A small group of users and potential users from one area with different Job functions and occupations will be gathered to represent different groups. This small focus group can provide more insight on the product and let researchers know what needs to be improved when it comes to the technology. The potential users along with the current users will be able to sit-through a short tutorial on how to use the product and fully utilize it so that their productivity throughout the day can be improved. The users will first be asked what they like about the product, and the potential users will be asked if they would want such a product and what they find intriguing about it. They will also be asked why they have yet to purchase the Samsung Galaxy Gear Watch and what causes their reluctance in purchasing such a product. Samsung will have two moderators for this focus group, two members who have been selected for this specific role because of their interview and communication skills. They are most competent in reading into the attitudes of the users so that they can get the best, most accurate and most useful results for this study. 3. Primary Quantitative and Qualitative Mixed Research The primary quantitative and qualitative mixed research approach will be done in the form of a survey. The survey will ask relevant questions to people who are both ware of the new product and those who are not. This will be structured in a way to help us know where to focus on our secondary desk research portion for the study. Samsung has a good client base in the United States, and this particular study will focus on the clients of three different telecommunications stores in a specific area. The survey will only be about 10 15 minutes long where users and potential users will be answering mostly yes or no questions. A pilot testing phase for this will be done to see if the questionnaire is too long or too short. Telephone-based interviews for this research will not be used. However, online urveys will be needed. This will be provided by Survey Monkey, one of the leading online survey providers online (Buchanan Hvizdak, 2009). Samsung will create a short survey on their local website and email customers who are registered on their database. We will only collect the first set of surveys that are submitted and create a cut-off only for research purposes. This is a fast, effective and cost-friendly way to receive feedback from users and potential users. SAMPLE clients, as mentioned above. This particular study will be conducted in one of Samsungs headquarters in the United States. There will be a total of 12 individuals or each focus group discussion and a total of 100 120 respondents for the survey. The researchers believe that this sample size will be broad enough to gather useful information about Samsung Galaxy Gear Watch. The respondents in the survey should represent a particular group which Samsung would like to market to or already is part of Samsungs target audience. Before Samsung does come up with the focus group to identify the few respondents in the discussion, users and potential users will have to submit the following information in order for the researchers to determine if the individuals are a good fit for the study: First Name Last Name Occupation Job Title and Function Address Contact number Email address ONLINE SURVEY The online survey will be hosted by Survey Monkey, an online survey generator and provider (Buchanan Hvizdak, 2009). This will be emailed to Samsungs users and it can also be taken online in several Samsung retail stores. This method of gathering information is now very popular and it provides fast, easy and reliable results. The information from the surveys that are taken will simply be emailed to the researchers who can then compile the results. Before the survey questions will be finalized, a pilot will be done for one day, otaling of about ten surveys. Depending on the results of the survey, the researchers will then edit the questionnaire to better suit the study. The researchers will observe this chance to contact those who have already answered the survey and ask them about what they thought of the current questions and how convenient it was to answer something online. QUESTIONNAIRE GUIDE The questionnaire will involve users and potential users of Samsung phones. Those who have availed of the Galaxy Gear Watch will be generalized as Samsungs current target market. Those who have yet to buy the device, yet are interested will e studied. The questions on the survey will have a mix of closed and open questions, since it is both qualitative and quantitative. The questions will be short enough for the users to want to answer the survey. Also to make the questionnaire more effective, it should be designed in certain way: from general questions to open questions. QUESTIONNAIRE 1. Dou Yes No Maybe, I dont know 2. Do you think this device will benefit your daily life? Yes, a lot No, I dont think so 3. Do you have a Samsung phone? (if no next question) 4. Will you switch to Samsung because of the watches? 5. Do you like the design? . Will you manage to wear it every day? than 2 times Yes 7. Do regularly check recent IT news? Yes, every day No, never 8. From whom did you here about the watch? Online advertisement in Youtube Samsung Website Advertisement in magazine TV ads Once a week/ weekends/ more Friend 9. Do you think this watch will be suitable for everyone? (Kids, adults, elderly people) 10. Which gender will be more interested in this watch? Male Female 11. Do you think it is suitable for any occasions? (Wedding, party in club, business meeting, etc) Yes 12. Will you recommend this watch to your mother? I dont know 3. Will you give this watch as present to your friend? 4. Do you listen to music everyday? 15. Does this watch make music listening experience easier? 16. Will you wear it while doing sports? 17. Do you think Galaxy Gear innovative? 18. Will you wait for the next version? 19. How much are you willing to pay for Smart Watch? 50-150 1 50-250 250-350 20. What is your favorite color? White Black Red Yellow Green Blue 21 . In your opinion, what kind of functions Galaxy Gear should add? Video streaming Social media (Facebook, Twitter) Could be used as USB Other DATA HANDLING AND PROCESSING 1 . Survey Money for data collection Samsung uses a reliable and ethical data collection online provider (Buchanan Hvizdak, 2009). For a small fee each month, Samsung will have access to a customized survey created on this survey host. All information gathered from users and potential users will be collected through this host and emailed to the researchers. 3. Pilot Survey The pilot survey will be done to test the effectiveness of the questionnaires and to receive feedback from users and potential users. The researchers will see if the survey is too long / too short and if the questions are relevant to the study.
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